Organic Tobacco Growing in America

A new book co-authored by Santa Fe Natural Tobacco Co.’s master blender Mike Little, leaf director Fielding Daniel, and communications executive Mark Smith, along with tobacco writer Jim Haskins, chronicles a 20-year effort to establish and develop organic tobacco farming in the United States. It includes a history of organic tobacco growing, details on what’s required to be a certified grower, and the requirements that processors and manufacturers must adhere to. All profits from the sale of the book are being contributed to the Carolina Farm Stewardship Association which promotes organic and earth-friendly farming.

Sunstone Press, Santa Fe, New Mexico, Tel: (505) 988-4418, Web: www.sunstonepress.com.

Zippo Music Initiative Targets Rock Demo, Boosts Retail Sales

Capitalizing on the Zippo lighter’s strong connection to music, Zippo is working to increase its visibility with the rock-fan demographic to attract business and increase profits for its retailers. Since the late ‘70s, the Zippo lighter has been the ultimate accessory for making a bold statement in music; the sea of flames cascading across an arena from Zippo lighters has even been coined the Zippo Encore Moment. Now Zippo is introducing more than 40 new music lighter designs, expanding the collection to include artists such as AC/DC, Def Leppard, and Kiss, joining traditional, top-selling favorites such as Elvis, The Beatles, and The Rolling Stones. Also launched is the new ZippoEncore.com website, a music-focused social network packed with exclusive music downloads, photos, and video. In addition, Zippo is sponsoring a total of 10 Live Nation venues in eight states.

Zippo Manufacturing Co., Bradford, Pa., Tel: (814) 368-2700, Fax: (814) 363-2569, Web: www.zippo.com.

BIC Cigar Case Taps Potential

Cigar devotees of any age will enjoy the new BIC Cigar Case, a convenient, portable case that holds up to three cigars. The secondary target for this new accessory is young adult males who are increasingly using cigars. “We expect that the cigar market will continue to experience growth at approximately four percent through 2011,” said Adam Blumenthal, brand manager, pocket lighter, BIC Consumer Products USA. “This presents an incredible opportunity for BIC to offer this cigar accessory to consumers.” The BIC Cigar Case will be available in the second quarter of 2009 and comes in simulated black leather with a suggested retail price of $4.49.

BIC Corporation, Milford, Conn., Tel: (203) 783-2000.

Blazer Optimus Torch Lighter Integrates Removable Cigar Cutter

The Optimus cigar lighter from Blazer combines the company’s powerful wind-resistant blue torch flame with a sleek, stylish design that incorporates a removable, precision engineered Japanese steel guillotine-style cigar cutter. A simple yet highly effective magnetic lock snaps the cutter into place into the body of the lighter so cigar smokers are always armed with everything they need to fire up. Five finishes are offered: black, chrome, grey, red, and blue, with suggested retail price of $49.95.

Blazer Products, Farmingdale, N.Y., Tel: (631) 694-5058, Fax: (631) 694-5063, Email: info@blazerproducts.com, Web: www.blazerproducts.com.

SMOKESHOP - June, 2009